VegFest Los Angeles

Brand Identity  |  © Towards Freedom

VegFest LA is an annual event hosted by Towards Freedom (TF), inspiring healthy living, compassion for animals, and love for the planet. TF recruited me to create its visual identity—to convey veganism, music, and environment in the logo. We developed the branding, sponsor materials, and collateral, enhancing it’s ability to fundraise. We even designed Kids Kingdom apparel for the festival area dedicated to little vegans!