Guide Dog Month

Brand Identity  |  © Guide Dogs for the Blind + Natural Balance

National Guide Dog Month celebrates the work of guide dogs in the US to raise awareness, appreciation, and support for guide dog schools in America. My task was to establish an identity for the event for use in print + digital materials. I housed the identity in an award symbol to denote the successful partnership between Natural Balance and Guide Dogs for the Blind. The result was an effective lead-in for ads and newsletters.