Buy with Confidence

Retail Collateral  |  © Natural Balance Pet Foods

Buy with Confidence is a retail program from Natural Balance that is reshaping the pet food space through science and trust. As senior designer, I developed assets to illuminate the initiative and tell the story of its promise: testing every batch of food and providing immediate results to the purchaser. The program’s retail collateral succeeded, imparting the brand’s commitment to its product, customers, and the pets it feeds!